Ada Ventures

Ada Ventures is a London-based venture capital firm focused on supporting early-stage startups with a particular emphasis on diversity and inclusion. Founded by Check Warner and Matt Penneycard, Ada Ventures aims to back founders who are often overlooked and underfunded, targeting sectors like climate equity, economic empowerment, and healthy aging​. The firm typically makes initial investments of around £500,000 and has developed innovative deal-sourcing methods, including a scout network and angel investment programs to reach underrepresented communities. This approach has led to successful investments in companies such as Huboo, Organize, and MOONHUB. Ada Ventures' portfolio from its first fund has raised an aggregate of £100 million in additional funding from prominent firms like GV and Index Ventures. Ada Ventures recently launched its second fund, raising £41 million in the first close, demonstrating strong support from the investor community and its commitment to creating a more inclusive venture capital landscape.