Impression Ventures

Impression Ventures is a venture capital firm based in Toronto and Montreal, specializing in early-stage fintech investments across North America. The firm is known for its focus on financial technology sectors including wealth management, credit and lending, retail banking, capital markets, insurance, and payments. Their portfolio includes notable companies such as Wealthsimple, Sensibill, Borrowell, and Overbond. Impression Ventures typically invests in seed stage companies, writing lead checks ranging from $1 million to $2.5 million. They are highly selective, investing in only 2-3 opportunities per year, which allows them to take a hands-on approach with their portfolio companies. This approach involves providing not only capital but also strategic guidance and access to a robust network of industry experts. The firm recently closed its fourth fund, raising $64 million with the support of Bank of Montreal and CIBC, among others. This new fund aims to continue their mission of leveraging technology to disrupt and enhance the delivery of financial products and services. Impression Ventures is co-managed by Christian Lassonde and Maor Amar, both of whom bring deep expertise in technology and financial services. For startups looking to secure funding from Impression Ventures, the firm is open to receiving pitch decks and encourages founders to reach out through their website or social media channels​.