IRIS Ventures

IRIS Ventures is a growth equity firm focused on supporting visionary founders building consumer brands that prioritize health, wellness, and convenience. Launched in 2021, IRIS operates across Europe, the UK, and the US, investing in tech-enabled solutions that aim to make life healthier and more sustainable. The firm champions companies that embrace responsible innovation, transparency, and diversity, with a particular emphasis on long-term societal impact. Key brands in the IRIS Ventures portfolio include Saysh, the women’s athletic footwear company founded by Olympic athlete Allyson Felix; Artemest, a luxury marketplace that showcases Italian craftsmanship; and Vicio, a rapidly growing food delivery startup in Spain. Other investments, like Biomel, which offers plant-based gut health products, and Olistic, a wellness brand focused on hair care, reflect IRIS’s commitment to well-being and modern consumer needs. The firm’s investment approach is centered around empowering brands that resonate with today's consumers, helping them scale while fostering positive change. IRIS Ventures seeks out companies at the intersection of health, sustainability, and convenience, focusing on those that can drive both economic returns and social impact. Their mission is to back founders who are rewriting the future of consumer goods, with a strong belief that brands should not only deliver exceptional products but also contribute to a more inclusive and healthier world​.