Mercia Tech

Mercia Asset Management, based in the UK, is a leading provider of venture, private equity, and debt financing, with a strong regional focus outside London. With over £1.5 billion in assets under management, Mercia actively backs early-stage businesses in sectors like AI, digital health, clean tech, and biosciences. Notable investments include Netacea (cybersecurity) and Nova Pangaea (sustainable aviation fuel), reflecting its commitment to high-growth sectors. Mercia typically invests between £500k to £20m, supporting startups through multiple stages of growth, including Seed to Series B. The firm’s focus on regional UK businesses helps address funding gaps, with 77% of their recent investments outside London. Their strategy prioritizes long-term partnerships with founders, often maintaining investments for five to seven years. The team, led by CEO Dr. Mark Payton, has a track record of successful exits, including the £100m sale of Faradion and the sale of nDreams to Aonic. Mercia's portfolio also benefits from its affiliation with major initiatives like the Northern Powerhouse Investment Fund, which helps accelerate regional growth. Mercia is known for being approachable and hands-on, offering mentorship alongside capital​.