XRC Ventures

XRC Ventures is a New York-based venture capital firm and startup accelerator focused on driving innovation in retail technology, consumer goods, and consumer healthtech. Founded in 2015 by Pano Anthos, XRC Ventures supports early-stage startups from pre-seed to Series A through its three main funds: the Accelerator Fund, Opportunity Fund, and Brand Capital Fund. The firm’s approach goes beyond capital by providing comprehensive resources such as mentoring, operational support, and access to a network of over 370 business mentors and 25 strategic corporate partners, including industry giants like Mastercard and The Estée Lauder Companies. XRC Ventures has built a portfolio of over 175 startups that are reshaping their respective industries. Notable investments include Proper Good, a health-conscious meal brand; Billie, a direct-to-consumer razor company; and Recurate, a tech-enabled resale platform. XRC Ventures' accelerator program selects innovative startups and supports them with funding ranging from $100,000 to $300,000, along with tailored guidance on business development, customer acquisition, and fundraising. The program culminates in an annual Demo Day where startups pitch to investors and industry insiders, showcasing their growth and potential for disruption. With a strong commitment to fostering diversity, XRC Ventures actively supports underrepresented founders and is passionate about building a future where innovation thrives across consumer-centric industries.