Embedded Ventures

Embedded Ventures is a Los Angeles-based venture capital firm that specializes in early-stage investments within deep tech sectors, particularly focusing on digital engineering, advanced manufacturing, and space infrastructure. The firm was co-founded by Jenna Bryant and Jordan Noone, both of whom bring a wealth of experience in the tech and aerospace industries. Embedded Ventures is distinctive in its dual focus on commercial applications and defense-related technologies, positioning itself at the intersection of innovation and national security. In 2024, the firm marked a significant milestone by closing its first fund at $100 million. This fund is aimed at supporting startups at the pre-seed and seed stages, providing them not only with financial backing but also with strategic guidance from a team of seasoned operators and technical experts. The firm’s portfolio includes pioneering companies like Inversion Space, Anduril, and Skyryse, all of which are developing technologies that could have transformative impacts on both commercial markets and defense operations. Embedded Ventures' investment strategy is driven by a deep understanding of both the commercial viability and the defense applicability of the technologies it backs. The firm leverages its extensive network and expertise to help startups navigate the complexities of scaling and entering highly regulated markets, making it a unique player in the venture capital ecosystem. With a strong commitment to fostering innovation in critical technologies, Embedded Ventures is poised to continue driving significant advancements in deep tech​.