Evolv Ventures

Evolv Ventures is a venture capital firm based in Chicago, founded in 2018 by Kraft Heinz with a $100 million fund to invest in emerging technologies that are transforming the food industry. The fund is particularly focused on early-stage startups in sectors like food technology, retail technology, consumer products, and digital logistics. Evolv Ventures leverages Kraft Heinz’s extensive network, industry expertise, and resources to support the growth of its portfolio companies, positioning itself as a value-added investor in the food tech space. The firm is led by seasoned venture investor Bill Pescatello, who brings a wealth of experience from previous roles at Lightbank and GE Capital. Notable investments by Evolv Ventures include companies like New Culture, which is developing animal-free dairy products, and Zippin, a startup focused on checkout-free retail technology. By combining financial backing with strategic support, Evolv Ventures aims to drive significant innovation and disruption within the food industry, ultimately aligning with Kraft Heinz’s broader goals of staying at the forefront of food innovation.