Impulse VC

Impulse VC is a Moscow-based venture investment firm founded in 2013, providing funding and operational support to exceptional technology and media companies across the US, UK, and Russia. The fund has invested in 56 companies over 13 years, averaging 2 new investments annually over the past decade. With a three-member team, Impulse VC operates with a compact, high-conviction approach, backing companies at seed through Series A while maintaining the flexibility to participate in later rounds for existing portfolio companies. The firm focuses primarily on adtech, B2B SaaS, proptech, and marketplace companies with global reach. The portfolio is heavily weighted toward the US (11 investments) and Russia (7 investments), with additional holdings in the UK. Companies span programmatic advertising, influencer marketing, contextual advertising, creative management, and online-to-offline targeting. The most prominent recent investment is Vecna Robotics, which raised a $40 million Series C in June 2024 co-led by Tiger Global Management and Proficio Capital Partners. Other notable portfolio companies include LoopMe. The fund has achieved 9 exits, including LoopMe, eLama, Sports.ru, and Zadaa, which was acquired by Bought in March 2025 as the most recent exit. Impulse VC's investment approach is global rather than regional, with a sourcing footprint that spans Russian-speaking founder networks in New York, London, and Tel Aviv alongside US-native companies. The firm's 13-year track record across 56 investments in a concentrated team structure reflects a deliberate preference for depth of engagement over breadth of portfolio coverage.