Synchrony Ventures

Synchrony Ventures is the corporate venture capital arm of Synchrony Financial, the US consumer-finance and payments company, founded in 2017 and based in San Francisco, California. It makes direct, strategic early-stage investments in companies across financial services, commerce and healthcare, looking for technologies and teams that help Synchrony better serve its customers and accelerate its pace of innovation, typically as a strategic co-investor. The firm offers portfolio companies the power of Synchrony's ecosystem, more than 70 million consumers and over 300,000 partners, to help startups scale new products and services. Within financial services it backs platforms serving consumers, small businesses and large enterprises with tailored, scalable products; in commerce it invests in next-generation platforms that engage and delight customers; and in health and wellness it backs entrepreneurs improving the care journey, with a focus on healthcare financing and payments. Synchrony Ventures invests across seed, early-stage and later-stage rounds, with a geographic focus on the United States. It has made roughly 25 investments, including identity company Prove, embedded-checkout startup Skipify, blockchain-identity infrastructure firm Magic, and rewards and data platform Drop. The unit is led by Head of Synchrony Ventures Kelly Shaw, a former Vestigo Ventures partner and co-founder of AlmaPact and Clasp, alongside investor George Kitsios. By pairing capital with access to Synchrony's vast consumer and partner network, Synchrony Ventures backs founders building the future of financing, commerce and healthcare payments.