True Wealth Ventures

True Wealth Ventures is an Austin-based venture capital firm, co-founded by Sara Brand and Kerry Rupp in 2015. The firm focuses exclusively on early-stage investments in women-led startups, particularly those aiming to improve environmental and human health. Their portfolio includes companies like BrainCheck and Flourish, showcasing their commitment to healthcare and sustainable innovations. True Wealth Ventures is driven by the belief that women-led companies outperform and deserve greater support, especially given that women control a growing portion of U.S. assets yet remain underrepresented in venture capital. Their investments target companies with strong female leadership, requiring that at least one woman in a key decision-making role is involved. The firm has raised over $60 million across two funds, with a typical check size between $200,000 and $500,000. True Wealth Ventures stands out for its active involvement, offering deep operational support through its extensive network of female investors and advisors, creating a "virtuous circle" of impact investment.