Build your pipeline
Building a solid investor meeting pipeline demands strategy and execution. Here's your blueprint to ensure investor meetings hit the mark:
🏸 Go wide and treat fundraising like a conversion game. Engage in as many conversations as possible. Even if meetings don’t convert right away, they can spark crucial connections for future rounds. Every rejection is still a win if you leverage the feedback and connections.
🤏🏻 Keep the timeline short and intense. Ditch the six-month fundraising slog. A focused sprint keeps you zeroed in on building your business. The best projects nail all key conversations in 5-8 weeks. Create competition by bringing multiple investors into the mix, driving up valuations and speeding up the process.
🥊 Target your outreach. Use tools like Waveup Hub to filter contacts. Zero in on investors who match your sector and stage. Organize your pipeline with Notion Kanban and track all contacts daily/weekly in a Google Sheet.
🎤 Leverage your network for warm introductions. Reach out to friends, fellow entrepreneurs, and LinkedIn connections. Mix in cold outreach to cover more ground. Check LinkedIn for mutual connections and approach investors through their portfolio companies—VCs love network-based intros.
👁 Research each investor thoroughly. Don't just fire off emails. Find as many contacts as possible within each firm. Start with analysts and associates—they're more approachable and often create the pipeline for VCs.
🫧 Prioritize your investor pool. Break it down into tiers. Focus on the best fit and tailor your approach. You have limited time, and it makes sense to focus on investors who can actually invest in your project.
🦴 Use exposure platforms specific to your domain. Early-stage startups get noticed here. Attend conferences and pitch competitions ready to impress—they're goldmines for meaningful introductions and connections.
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