
GTM expectations
What investors want to see in your GTM strategy
Guide
VC brain decoder

What investors want to see in your GTM strategy

Why proven customer acquisition channels matter to investors

Investor expectations on forward-looking growth โ and why it matters

What investors want to see in retention and user engagement

Does retention and usage matter for fundraising?

What investors expect and what to do if youโre not there

Are customers and revenue expected at the seed stage?

Why older businesses struggle to raise funds and how to overcome it

Do young businesses have lower chances of raising?

Why do investors show interest but donโt commit

How to know when investor interest is genuine

Do you need a business plan on top of your pitch deck?